‘Business Is Not Only About Making Money’

Sep 06 2003, 00:00 IST
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A common thread which runs through almost all large Indian business families is that they marry their children at a relatively young age. It is not often that one would find an unmarried girl beyond the age of 22-23 years in a well-known business family. Charu Modi was no exception. The grand daughter of industrialist late Rai Bahadur Gujar Mal Modi and daughter of Godfrey Philips India’s chairman KK Modi was married into another well-known business family of north India.

Charu Modi Bhartia
For nearly a decade, life revolved around taking care of her two children and dabbling into little bit of work, more as a hobby. But if you have a mother who is a successful entrepreneur in her own right (Bina Modi runs a chain of restaurants in Delhi) and a grandmother who is still actively involved in running a school in Agra, it is difficult to sit at home. So in 1996, at the age of 33, Charu Modi packed her bags and left for USA to pursue her masters in business administration (MBA) at the American Graduate School of International Management, Arizona. She then stayed on for three more years, working in different US companies.

But why would the only daughter from a large business house in India need a MBA degree to do business? “I did not want to venture into business without education in management. A professional edu- cational qualification like MBA not only helps you to understand how to run a business but also earns you respect of peers and employees and provides self satisfaction,” she says.

After her return to India, Ms Modi set up a 50:50 joint venture Modi Apollo International Group Pvt Ltd

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