HMSI gets into the mass motorcycle segment with the launch of the Dream Yuga

Now as the only Honda in India, Honda Motorcycle & Scooter India Pvt Ltd has been on the heels of its erstwhile partner Hero MotoCorp as far as two-wheeler sales are concerned, and it even beat Bajaj in terms of volume sales in March.

Now as the only Honda in India, Honda Motorcycle & Scooter India Pvt Ltd (HMSI) has been on the heels of its erstwhile partner Hero MotoCorp as far as two-wheeler sales are concerned, and it even beat Bajaj in terms of volume sales in March. HMSI has now entered the mass motorcycle segment with the launch of its smallest motorcycle in India yet, the Dream Yuga. The company has roped in actor Akshay Kumar as the bike?s brand ambassador. Powered by a 109cc engine that delivers a decent 8.5bhp@7500rpm, the Dream Yuga will compete with Hero MotoCorp?s Splendor series, TVS Motor?s Star City and Bajaj Auto?s Platina. The bike, which comes in three variants, is priced at R44,642, R46,134 and R48,125 (all ex-showroom, Delhi), respectively. Let?s have a look at the models it will have to compete with.

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First published on: 19-05-2012 at 01:15 IST
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