Kangana Ranaut: Building up brand

Sep 20 2013, 10:29 IST
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Kangana Ranaut (AP) Kangana Ranaut (AP)
SummaryKangana Ranaut is all set to play spin doctor with her image as she plans to make brand Kangana ó bigger, better and stronger

After her debut with Anurag Basuís Gangster, Kangana Ranautís tryst with Bollywood has been nothing short of a roller-coaster ride. She has seen her share of highs with movies such as Fashion, Once Upon A Time In Mumbaai and lows with films such as Double Dhamaal, Rascals, Tezz, among others. Admitting to spells of disorientation, Ranaut is now gearing up to get back on track.

What made you launch your own website recently? Will it help your career?

Kangana Ranaut: I launched the website for my fans. I want to interact with them about future projects, just like Hrithik (Roshan) and Priyanka (Chopra) who stay connected with their fans. But while most opt to connect with their well-wishers through Twitter or Facebook, I stay away from it. The idea of communicating with millions of unfamiliar people frightens me. Not that I am not worried about the negative comments or trolls known to frequent such sites, it is just that you donít know who you are communicating with. Yes, they could be well-wishers, but I donít find a genuine vibe to these micro blogging sites. In fact, I dread sites where everyone is just trying to be somebody else. As far as career is concerned, I donít know what really helps an actor, but I will be using the website to promote my upcoming films.

Your upcoming films include movies such as Rajjo, Revolver Rani and Queen. Was it a conscious effort to take up only women-oriented projects?

Kangana Ranaut: No. In fact, except for Rajjo, it will be wrong to call these films women centric. Rajjo is a real-life story of a mujrewali set against the backdrop of the demolition of Nagpada, which is located in central Mumbai.

The rest are far away from anything to do with women liberation. Queen is a comedy, about a girl who decides to go on her honeymoon alone. It is a fun story of a naive girl from urban Delhi, who travels to Paris and Amsterdam alone. Revolver Rani, on the other hand, is an action film. It is a story of a woman gangster who comes across as a villain as well as a hero. I took up projects that interested me and surprisingly, they all have me in the key roles. I am excited about being the woman protagonist.

You will be seen in a non-glamorous role in Revolver Rani. Can you elaborate?

Kangana Ranaut: Itís one of

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