The pre-Diwali period has always been looked upon as being a slow period in terms of Box office revenue generation. However, Rakesh Roshan's superhero film 'Krrish 3' seems to have finally broken the mould. The film has opened to an overwhelming start across the country, with plexes reporting 85% to 100% occupancies, while single screens starting on 100% note. Thanks to the historic start, despite the pre-Diwali festivities, 'Krrish 3' can certainly emerge as the game changer, changing the mindset of the industry that feels releasing a film in the pre-Diwali period can prove risky for film biz.
However, today being Dhanteras, there might be a marginal dip in the evening shows. What remains to be seen is whether 'Krrish 3' manages to become a record breaker, overtaking the earlier hits 'Chennai Express' and 'Yeh Jawaani Hai Deewani'.