At $400, the PlayStation 4's low price, compared with the $500 Xbox One, has also made it a more attractive option. But you can hardly call the PS4 a bargain everywhere. Though Sony said it's sold more than 6 million systems worldwide.
The high import fees that Brazil imposes on foreign consumer electronics makers helped land the country at the top of the list. Brazil is a challenge for all game system makers. The country also topped the Bloomberg Rankings list of the most expensive countries to buy an iPhone. A PlayStation 4 there costs 3,999 real ($1,702).
Brazil is drastically more expensive than anywhere else, but its relatively high price is not an outlier in South America. The continent accounts for four of the top 10 countries on the list. Nordic countries also have four. The other two are India and Poland.
The euro zone is pretty middle-of-the-road with the PS4's retail price at 400 euros ($557), even if the converted price isn't as affordable as it was at the launch of the last generation of consoles. The U.S. and Sony's home country of Japan are the cheapest places to buy a PS4.
Check out the Bloomberg Rankings list of the 15 most expensive countries to buy a PlayStation 4 below. Each country is followed by the price in its local currency and the cost in US dollars in parentheses.