Technology can be bewildering at times. Imagine an air conditioner which not only delivers fast and powerful cooling, but also keeps mosquitoes away in a non-toxic way by emitting ultrasonic waves. Or a robotic vacuum cleaner, programmed to clean at set times in accordance with personal preferences of the user. Few could have imagined a few years back that a wearable device in a comfortable wristband design will give users greater control over their health and lifestyles; such an intelligent activity tracker will be able to display notifications from your phone, such as text messages and calls, and also feature a heart rate monitor! Pretty amazing, isn’t it?
We are not talking about futuristic devices normally seen in a Hollywood science fiction movie, but the products mentioned above are some of the recent innovations to come out from the laboratories of South Korea’s LG Electronics. And, they are available for the customer right here in the country. Recently, the consumer durables major presented a diverse range of 230-odd products in the second edition of its annual technology extravaganza—LG Tech Show 2014 in the capital. Some have been developed keeping in mind the Indian market.
Smart-technology and energy efficiency remained the core theme of the show, with LG displaying some of its popular flagship devices across verticals, along with its 2014 India line-up. A striking ultra high definition curved OLED TV which boasts of eye-popping visuals, a Web OS platform with an intuitive user interface that is both seamless and refreshingly uncomplicated, and makes setup, connecting with other devices, switching between content, and search and discovery incredibly easy, and the LG Lifeband Touch—the company’s debutant in the wearable technology domain, caught the imagination of everyone present at the show.
Soon Kwon, managing director, LG Electronics India, said, “India features amongst our top five priority markets, and LG will continue to employ its technological and design expertise to bring impressive products to the Indian market.” LG, which is the world’s second-biggest TV maker after Samsung Electronics, has been aggressively promoting its TVs and mobile phones with curved next-generation technology displays, in the Indian market.
“Aspirations in India are high and there is understanding of products that are the best in technology, quality and value,” said Rishi Tandon, LG India marketing head for home entertainment. “We think a greater focus on high-end line-ups such as curved TVs and ultra high-definition will help differentiate