Driven by a growing demand for an application which helps in running businesses efficiently, albeit with a reduced IT infrastructure cost, US-based network solution provider Riverbed Technologies has come up with location independent computing (LIC). “Very simply put, location independent computing is a concept that helps efficient delivery of applications and data from private data centres or the cloud, regardless of where it actually resides and regardless of where the actual user resides,” said Steve Dixon, senior vice-president, sales, Asia-Pacific (APAC) and Japan.
Riverbed’s location independent computing solution includes an industry-leading WAN optimisation solution that accelerates delivery of applications between the branch and the cloud and helps in prioritisation of mission-critical apps. Company officials claim that it also has the most flexible application delivery controller to optimise “secure and scalable delivery of applications” from private or public clouds to users anywhere and a storage delivery solution that expedites branch office backup, recovery, and restoration of applications and data after disasters or outages.
Quoting a study by Bloomberg, Dixon said Indian companies have invested close to $116 billion in overseas acquisitions. Besides, global companies are evincing more interest India. In a distributed enterprise, which requires traveling thousands of kilometres for routine business needs, there is a great need to invest in faster and smarter
“Network latency can cost an organisation a lot. This is where Riverbed products address their needs most effectively. With solutions enabling location independent computing, organisations are supported to run businesses efficiently with reduced IT infrastructure costs. Users get an enhanced performance, no matter where an employee or the data is located,” Dixon said.
He added that India is one of the strongest growth markets for Riverbed. “We also enjoy a higher potential percentage of growth rate in India, in comparison to most other markets across APAC and Japan.” Dixon, however, conceded that Indian enterprises have always been a little cautious about making large investments. But, they are increasingly opening up to cutting-edge technologies in the network performance management space. “Moving further, we expect the Indian enterprises to explore these technologies more proactively to make themselves location independent,” Dixon said.
Speaking about competition, Dixon said, “As an enabler of location independent computing, we do not have any direct competitors that can offer the breadth and depth of our unique platform invented and offered by us. However, across individual components, we do compete with Cisco, F5 and the likes.”
His optimism stems from the