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Luis Suarez, Ronaldo, Pepe are the top most mentioned players in Asia Pacific, ahead of Lionel Messi and Neymar Jr. globally
The thrill of each goal, the ecstasy of each victory, the impatient wait for your squad to return to the pitch — the #WorldCup has brought people across the globe to Twitter to share every heart-pounding moment. Tweets have reached 300 million, double that of the 2012 Summer Olympics in London, and we have only completed the Group stage of the tournament.
While Lionel Messi is most mentioned globally on Twitter during the World Cup so far, Luis Suarez (@luis16suarez) is tops in Asia Pacific and in India. The infamous biting incident and subsequent ban for Suarez have been more discussed among Asians and Indians, than Messi's sparkling performance and four-goal tally. Meanwhile, the football players most tweeted about in India are Suarez, Pepe and Christiano Ronaldo.
With the group stage now complete, we’ve compiled metrics and visualizations that illustrate how the conversation has unfolded on Twitter since the matches began.
1. There have been more than 300 million Tweets related to the #WorldCup since group play began.
Whether cheering after a big goal, predicting the outcome of the next match, or chewing on the latest controversy, fans came to Twitter to discuss the World Cup — more than 300 million times so far.
Just over two weeks into the #WorldCup and the tournament is already becoming one of the most talked about events on Twitter of all time. To give you a sense of scale for this volume of Tweets, sent over a 15-day period: we saw more than 150 million Tweets about the 2012 Summer Olympics in London over 16 days.
2. The Brazil vs. Croatia match drove the most Twitter conversation.
The opening match between host country Brazil (@CBF_Futebol) and Croatia (@HNS_CFF) saw the most Twitter conversation during a match in real time thus far, with over 12.2 million Tweets. Here are the top five most-tweeted matches during group play:
1. Brazil (@CBF_Futebol) vs. Croatia (@HNS_CFF) on June 12: 12.2 million Tweets
2. Brazil (@CBF_Futebol) vs. Mexico (@miseleccionmx) on June 17: 8.95 million Tweets
3. Germany (@DFB_Team) vs. Portugal (@selecaoportugal) on June 16: 8.9 million Tweets
4. Spain (@SeFutbol) vs. Netherlands (@KNVB) on June 13: 8.3 million Tweets
5. Spain (@SeFutbol) vs. Chile (@ANFPChile) on June 18: 8.2 million Tweets
3. Marcelo (@12MarceloV) scoring on team’s own goal in the opening match was the most-tweeted moment.
Three of the top five