When butter chicken posed a risk for business expansion at Kumar Mangalam Birla's office!

Jan 19 2014, 16:22 IST
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Kumar Mangalam Birla Kumar Mangalam Birla
Summary'Our newest employees were understandably worried about how life might change under Indian ownership.'

for better sales.

However, sometimes it gets hard to separate business decisions from one's dietary and lifestyle choices. Last year, Mukesh Ambani-led Reliance Industries group had to drop its plans to run a non-vegetarian food retail business.

Ambani himself follows a strict vegetarian diet and many of his company shareholders, a bulk of whom are from Gujarati or Jain communities, see 'non-vegetarian' business as hurting their religious sentiments.

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