Salman vs Shah Rukh Khan vs Aamir: Box office war of Khans gets bigger

Aug 14 2014, 08:26 IST
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SummaryWhen there is a show in progress, business factor cannot be ignored...

Let's come straight to the point. This is Showbiz, and when there is a show in progress, business factor cannot be ignored.

Not for enemies, not even for friends.

So if Shah Rukh Khan and Salman Khan end up hugging each other, it is a reason for one and all to heave a sigh of relief. After all, who wants to enter a camp business where there are more losers than gainers? However, if one ever thought that professionally it would change anything for the two Khans; it is a solid case of being truly mistaken.

When hundreds of crores are at stake and deals worth fortunes are being signed, it is foolhardy to believe that there would be sudden resurgence of the kind of friendship that would make one of them open the slot of his Diwali outing and another would let him have a stake on his Eid release.

Being courteous is good, Being Human is even better; being naive is out of question!

And not even friends would extend such a favour.

This is where the billion dollar question lies - 'Can this Khan war be left out of the bigger picture when it comes to the future of Bollywood?' The answer is no. Let us explore why!

It isn't an end yet.

Both Shah Rukh Khan and Salman Khan have been around for a quarter of a century each. However, the way they are currently going, plans are well in place for them to play leading men for another half a decade at least. While that would bring them comfortably on the other side of 50, it hardly means a thing when it comes to calling the shots in the industry. If Shah Rukh Khan has created a business empire of his own, Salman Khan has millions of fans and followers on his side.

They owe it to them, and a hug won't come in way of their short and mid-term plans. Shah Rukh Khan would still want his Happy New Year to enter the Rs 300 crore club. Salman Khan would still want to take forward his winning streak of seven centuries in a row. Meanwhile Salman would be happy to call Shah Rukh the 'King' and Shah Rukh too would reciprocate that with a humble gesture.

That's being gentlemanly for sure and thank goodness for that. However, when it comes to their professional outings, it is

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